Connect2Classes Tested: Michael Duarte-Pedrosa checks out the School of Visual Concepts

How to Write a Brilliant Creative Brief workshop lives up to its name

Learning new skills is a great investment, but how do you know which classes are worth your time? The Connect2Classes team are helping you figure it out by trying out workshops from their top course providers themselves and seeing who earns their stamp of approval.

First up was Seattle’s School of Visual Concepts (SVC), an industry-leader in delivering classes taught by working professionals in marketing, branding, design and content creation.

Michael Duarte-Pedrosa, VP of Sales at Connect2Classes, recently participated in the How to Write a Brilliant Creative Brief workshop at SVC. If you work with any creative team, learning how to develop a quality creative brief is an indispensable skill. It helps define the problem and create the framework to solve it.

“SVC provided an intimate class of nine students made up of designers and marketers from the Seattle area. The experience was as brilliant as the course title would suggest,” said Michael.

“This particular course was led by Hillary Miller, a VP from a Seattle-based advertising firm. Her delivery was playful and the course content was practical,” Michael shared. “We all left with real world examples, along with simple tips and tricks to developing a great creative brief.”

“Hillary made her lessons relatable. She suggested that we approach each brief from the ‘right altitude’. It’s like reading with aging eyes – one needs to hold the passage at the correct distance allowing your eyes to focus on the letters and words,” Michael learned.

“If you or your organization have not used creative briefs previously or have lost sight of why you should, this workshop will equip you with the tools and motivation to do so.”

SVC has created an exceptional learning environment with a beautiful facility, a responsive administrative team, and professional guest instructors – all evidenced by the exceptional student reviews and enrollment in multiple courses.

Now is the time to springboard your brand or marketing initiatives to the next level by checking out current and future SVC course offerings on Connect2Classes.com.

Watch for our full series of Connect2Classes tested courses in the coming months.

More in Marketplace

Airport Winter Weather 101

When the weather outside is frightful … and you’re worried your trip… Continue reading

(Lucky Louie Fish Shack photo)
Savor the Season at SEA!

SEA Airport is bustling during the holiday travel season! In the midst… Continue reading

Four reasons you’re waiting on the plane at SEA

You’ve just landed at Seattle-Tacoma International Airport (SEA) after flying for what… Continue reading

5 reasons to get excited about what’s coming to the heart of Redmond

The amenities at the brand-new Hilton Garden Inn will appeal to locals and visitors alike

Accessibility tools for low-vision travelers at SEA

We all have tools that help us get through our every day… Continue reading

Greening up Greater Seattle’s neighborhoods

Cannabis retail shops offer welcoming atmosphere, staff educators to find you the right product

Chiropractic instrument takes the crack out of spinal adjustment

Disc Centers of America Bellevue uses the Impulse iQ for comfort and results

If you love Bellevue, thank Jennifer Robertson

Council member says Bellevue’s most exciting days are ahead

Discover a mask-free sleep apnea alternative!

6 reasons to consider oral appliance therapy in Bellevue

Bridging the digital divide in Washington

Comcast’s Internet Essentials program has connected nearly 340,000 in Washington State

Laser proves useful in treating disc pain and other injuries

Disc Centers of America adopts highly effective high-tech treatment

Cannabis collab sees Seattle women join forces

Seattle cannabis vendor names new product after local recording artist SassyBlack’s new album